5 Lessons We Learnt From Implementing A Social Strategy

We’re experts in everything from SEO to Social Media. We’ve been there at the start of it all, scratching our heads on how best to jump into social media. 

A strategy works, and here’s why. 

We’ve listed the top five lessons we’ve learnt when strategising your social media. 

Lesson one - Organisation saves your back 

Having a content strategy and a scheduled plan can save your back. 

A surprise sick day, an unexpected power cut or a lack of motivation. 

With a social media content strategy, you can trust that your business has a social media post ready. 

This creates a consistent schedule for our customers to get accustomed to. 

Lesson two - Quality content 

Planning and curating a social strategy ensures ample time to create quality content. 

Working towards a constant daily deadline can be tiring and stressful for your creativity. 

Trusting you have posts going out can give you ample time to create researched and appealing content so your quality doesn’t drop. 

Lesson three - Work with the analytics

Having a content strategy allows you to work with analytics. 

Testing different posts such as long-form or short-form copy, video content, graphics or animation. 

Strategising in advance lets you see what performs best for your business on what days and times. Further enabling you to optimise for the long term. 

Lesson four -  Build trust 

Having a clear content strategy allows your audience to build trust in your brand. 

Humans are conditioned to trust consistency. Building a social strategy allows you to be consistent with your posting. 

Your customers can then expect high-quality content from you on specific dates. 

They will then come to your profile on the dates for the posts that offer them value. 

Lesson five - Time to research trends 

Having a social media strategy in place gives you time. 

Jumping onto Adhoc posts and trends is a crucial part of an online presence to keep your brand relevant. 

Having the time to get involved with these trends is ample and having a strategy to manoeuvre and slot in trending posts allows you to look less robotic. 

Allowing you to trend. 

It’s time to jump on your laptop and create your social media strategy. 

Take notes from the lessons above to avoid making the rookie mistakes we’ve all made. 

If you’d rather avoid the risk of missing the mark with your social media strategy, you can turn to the experts. 

Here at Breakout Media; we have a team ready to perfect this on your behalf. 

If you’d like to find out how we can help, contact us today!